It's how well you deviate from the plan. The goal of culture.

Adaptive Performance

Adaptive performance is the opposite of tactical performance.

It requires creativity, grit, problem solving, and citizenship. The inputs of adaptive performance have historically been unknown, unmeasured, and unmanaged. Adaptive performance enables an organization to deal with variability. It is what leads to distinctive innovation, customer experience, quality, and customer-centric sales.

Culture optimizes adaptive performance by maximizing a psychological phenomenon known as total motivation.

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Adaptive Performance in the wild

A barista, whose shift has already ended, helps a customer carry drinks to his car in the parking lot, or finds a new way of solving a customer’s unique problem.

A call center representative authentically listens to a customer’s actual needs and accurately represents the value proposition.

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Motive Spectrum

Why you work impacts how well you work

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I work because I enjoy the work itself.

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